KUALA LUMPUR, Malaysia – June 10, 2025 – Prepare yourselves, “Heartriders”! The magnetic South Korean singer and actor, Seo In-guk, is set to captivate Kuala Lumpur with his highly anticipated “Heart Cookie” Asia Fan Meeting Tour on October 10, 2025, at the HGH Convention Centre. This is your exclusive chance to witness the multi-talented artist who has masterfully conquered both the music charts and our screens with his undeniable charisma and exceptional talent!
Seo In-guk, celebrated for his compelling vocals and transformative acting, is embarking on this tour with a heartfelt desire to share “heartfelt moments” and forge deeper connections with his devoted fanbase across Asia. His agency, Story J Company, officially unveiled the tour’s captivating poster on May 20, 2025, setting the stage for what promises to be a truly sweet and memorable experience across South East Asia.
From his electrifying win on Mnet’s talent show Superstar K in 2009, which instantly launched him into national recognition, to the immediate success of his debut mini-album Calling which topped music charts, Seo In-guk has consistently demonstrated his star power. But his ambition didn’t stop at music. He made a seamless and impactful transition into acting, achieving breakthrough success and critical acclaim with the 2012 drama Reply 1997. This pivotal role solidified his status as a versatile and multi-talented entertainer, paving the way for a remarkable acting career.
Since then, he has graced our screens in a string of highly successful TV dramas that showcase his incredible range, including fan favourites like Master’s Sun (2013), High School King of Savvy (2014), the intriguing Hello Monster (2015), the charming Shopping King Louie (2016), the deeply emotional The Smile Has Left Your Eyes (2018), the fantasy romance Doom at Your Service (2021), and his more recent standout performances in Café Minamdang (2022) and the critically acclaimed Death’s Game (2023). Beyond the small screen, Seo In-guk has also made a significant mark in film, with key roles in No Breathing (2013), the action-heist film Pipeline (2021), and the bold and gritty action-thriller Project Wolf Hunting (2022), which garnered international attention for its unique style and his intense portrayal.
2025 is already proving to be an extraordinary year for Seo In-guk, packed with exciting collaborations and highly anticipated projects. He recently delighted fans by releasing “Couple,” a beautiful duet with his Reply 1997 co-star Jung Eun-ji, marking their first musical collaboration in 13 years and stirring nostalgic excitement among long-time fans. Looking ahead, he is scheduled to appear in several high-profile dramas, including KBS2’s Twelve and Netflix’s Boyfriend On Demand (working title). However, the most anticipated upcoming drama is undoubtedly Boyfriend On Demand, where he stars opposite BLACKPINK’s Jisoo.
This series, which promises a captivating blend of romantic comedy with heartfelt realism, has already generated massive buzz across Asia, largely due to the electrifying pairing of these two top-tier stars. Fans are eagerly awaiting the onscreen chemistry between Seo and Jisoo, predicting it will be one of 2025’s biggest hits.
The “Heart Cookie” Asia Fan Meeting Tour is meticulously designed to create intimate, memorable experiences for fans across the region. Each stop will feature captivating live performances showcasing his vocal prowess, surprise segments to delight attendees, engaging games, and truly heartfelt moments, offering “Heartriders” a unique and up-close opportunity to connect with Seo In-guk. He has personally expressed his excitement about meeting fans in person after a long hiatus, promising memorable performances and special interactions as a deeply personal show of gratitude for the unwavering support from his international fanbase.
Don’t miss this unparalleled opportunity to be part of an unforgettable evening!
Tickets for the highly anticipated Kuala Lumpur stop of the “Heart Cookie” tour will officially go on sale on June 27, 2025, at 12 PM (MYT). Mark your calendars and prepare to secure your spot via lolasia.bigtix.io. So, get ready, Kuala Lumpur, for a night of sensational music, engaging interactions, and cherished memories with the one and only Seo In-guk!
Seo In-guk (born October 23, 1987) is a prominent South Korean singer, songwriter, and actor. He first gained national recognition after winning the first season of Mnet’s talent show Superstar K in 2009. His debut mini-album Calling topped music charts, establishing him as a rising star in the Korean music industry. He later transitioned into acting and achieved breakthrough success with the 2012 drama Reply 1997. His performance received critical acclaim and helped cement his status as a multi-talented entertainer. His official fandom is affectionately called “Heartriders,” representing fans who ride alongside him through his journey in music, acting, and personal growth. His global fanbase, including communities like SIG Angels Global, continues to show unwavering support across all platforms.
